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HISTORY

It all began with our invention of the first dry cell battery back in the 1890s. Since then, our pioneering spirit has driven us forward, leaving behind a rich history of highlights across numerous consumer brands. To learn more about our highly innovative past, please move your cursor over the blue bars below.
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​Henry Nock opens his first London Gun workshop which later became Wilkinson Sword®.

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1772

​Henry Nock opens his first London Gun workshop, which later became Wilkinson Sword®.
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1890

​Wilkinson Sword® introduces the first “cutthroat” razor known as the Figaro.

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1890

Wilkinson Sword® introduces the first “cutthroat” razor, known as the Figaro.
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​W.H. Lawrence invents the first dry cell battery for consumer use.

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1896

​W.H. Lawrence invents the first
dry cell battery for consumer use.
1897
1898Conrad Hubert invents the first handheld flashlight.

Conrad Hubert forms the American Electrical Novelty & Manufacturing Company​.

Wilkinson Sword® launches the first T-handled razor.
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1898

​Conrad Hubert invents the first handheld flashlight.

1898

Conrad Hubert forms the American Electrical Novelty & Manufacturing Company.

1898

​Wilkinson Sword® launches the first T-handled razor.
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1905Conrad Hubert renames his company The American Ever Ready Company.
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1905

Conrad Hubert renames his company The American Ever
Ready Company.
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1914The American Ever Ready Company becomes part of National Carbon Company.  Hubert stays on as president. The trademark is shortened to EVEREADY®.
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1914

​The American Ever Ready
Company becomes part of National Carbon Company.  Hubert stays on as president. The trademark is shortened to EVEREADY®.
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1917National Carbon Company merges with Union Carbide to form the Union Carbide and Carbon Company.
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1917

​National Carbon Company merges with Union Carbide to form the Union Carbide and Carbon Company.
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1921​Colonel Jacob Schick invents the Magazine Repeating Razor, the forerunner to the Schick® Injector® Razor.
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1921

Colonel Jacob Schick invents the Magazine Repeating Razor, the forerunner to the Schick® Injector® Razor.​
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1927Colonel Schick brings to fruition his idea of the first electric razor and starts the Magazine Repeating Razor Company to manufacture them.​
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1927

Colonel Schick brings to fruition his idea of the first electric razor and starts the Magazine Repeating Razor Company to manufacture them.​
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1932​Abram N. Spanel founds the International Latex Company (later became Playtex®) in Rochester, New York, making latex bathing caps.
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1932

​Abram N. Spanel founds the International Latex Company (later became Playtex®) in Rochester, New York, making latex bathing caps.
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1940First Playtex® Living Girdle® advertised.​
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1940

First Playtex® Living Girdle® advertised.
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1946​Eversharp, Inc. acquires the Magazine Repeating Razor Co. and renames it The Schick Safety Razor Company.
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1946

Eversharp, Inc. acquires the Magazine Repeating Razor Co. and renames it The Schick Safety Razor Company.
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1954The Playtex® Living Glove® is introduced to “save the beauty of the washer’s hands.”​
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1954

​The Playtex® Living Glove® is introduced to “save the beauty of the washer’s hands.”
1955EVEREADY® introduces the first miniature batteries for hearing aids.
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1955

EVEREADY® introduces the first miniature batteries for hearing aids.
1956​Wilkinson Sword® becomes the first manufacturer to introduce the stainless steel double edge blade.

EVEREADY® invents the first 9-volt battery.
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1956

Wilkinson Sword® becomes the first manufacturer to introduce the stainless steel double edge blade.​

1956

EVEREADY® invents the first 9-volt battery.
1957
1958EVEREADY® introduces the EVEREADY Nickel Cadmium (NiCd) rechargeable battery system.​
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1958

EVEREADY® introduces the EVEREADY Nickel Cadmium (NiCd) rechargeable battery system.
1959EVEREADY® scientist Lewis Urry revolutionizes the battery industry by introducing the first commercially viable cylindrical alkaline battery – a big step towards longer battery life in portable devices.​​
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1959

EVEREADY® scientist Lewis Urry
revolutionizes the battery
industry by introducing the first commercially viable cylindrical alkaline battery.
1960Playtex® develops the disposable feeding bottle, Playtex Nurser®, which quickly becomes the #1 selling baby bottle system.​
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1960

Playtex® develops the disposable feeding bottle, Playtex Nurser®, which quickly becomes the #1 selling baby bottle system.
1961
1962Schick® becomes the first U.S. manufacturer to sell stainless steel blades coated with Teflon® to improve comfort.
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1962

Schick® becomes the first U.S. manufacturer to sell stainless steel blades coated with Teflon® to improve comfort.
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1967EVEREADY® introduces the first rechargeable flashlight.
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1967

EVEREADY® introduces the first rechargeable flashlight.
1968Playtex® introduces Gentle Glide®, the first tampon with a plastic applicator.

Playtex develops the space suits for NASA, including the one worn by Neil Armstrong during the first moonwalk.
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1968

Playtex® introduces Gentle Glide®, the first tampon with a plastic applicator.​

1968

​Playtex® develops the space suits for NASA, including the one worn by Neil Armstrong during the first moonwalk.
1969
1970​Edge®, the first shave prep in gel form, is launched.

Wilkinson Sword® introduces and patents the first bonded blade, a blade bonded in a plastic housing; and becomes the first manufacturer to patent a bonded blade cartridge.
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1970

​Edge®, the first shave prep in gel form, is launched.

1970

Wilkinson Sword® introduces and patents the first bonded blade, a blade bond in a plastic housing; and becomes the first manufacturer to patent a bonded blade cartridge.
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1972​Skintimate®, the first shave gel for women (originally called Crazylegs), is launched.
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1972

Skintimate®, the first shave gel for women (originally called Crazylegs), is launched.
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1975EVEREADY® introduces the EVEREADY economy light – the world’s most popular flashlight.
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1975

EVEREADY® introduces the EVEREADY economy light – the world’s most popular flashlight.​
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1978Schick® introduces Personal Touch®, the first shaving system designed just for women.​

Banana Boat® brand is created by Miami Beach lifeguard Robert Bell.
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1978

Schick® introduces Personal Touch®, the first shaving system designed just for women.​

1978

​Banana Boat® brand is created by Miami Beach lifeguard Robert Bell.
1979​Playtex® introduces Jhirmack® hair care products, Danskin® dance and activity products, ALMAY® cosmetics, and Pennaco and Round-the-Clock hosiery.​
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1979

​Playtex® introduces Jhirmack® hair care products, Danskin® dance and activity products, ALMAY® cosmetics, Pennaco and Round-the-Clock hosiery.

(Jhirmack, Danskin, ALMAY, Pennaco, and Round-the-Clock trademarks have been transferred to the current respective owners.)​ ​​​

1980EVEREADY® introduces the Energizer® brand.

EVEREADY introduces the first lithium coin cells.​​
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1980

EVEREADY® introduces the Energizer® brand.​​​

1980

​EVEREADY® introduces the first lithium coin cells.
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1983The Company introduces the first fluorescent flashlight, requiring less frequent bulb changing.​
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1983

​The Company introduces the first fluorescent flashlight, requiring less frequent bulb changing.
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1986Union Carbide sells the Eveready Battery Company to Ralston Purina Company.​
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1986

​Union Carbide sells the Eveready Battery Company to Ralston Purina Company.
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1989​EVEREADY® leads the industry in environmental initiatives and offers the first zero-added mercury product.

The Energizer Bunny® is born - his TV debut.
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1989

EVEREADY® leads the industry in environmental initiatives and offers the first zero-added mercury product.​

1989

The Energizer Bunny® is born - his TV debut.​
1990​Playtex® introduces Diaper Genie® diaper disposal systems, Wet Ones® towelettes, Woolite® carpet cleaning, Mr. Bubble® bath products, Baby Magic® cleaning products, Ogilvie® hair products and Binaca® breath freshening product.
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1990

​Playtex® introduces Diaper Genie®, Wet Ones®, Woolite® carpet cleaning, Mr. Bubble® bath products, Baby Magic® cleaning products, Ogilvie® hair products and Binaca® breath freshening product.

(Woolite, Mr. Bubble, Baby Magic, Ogilvie, and
Binaca trademarks have been transferred to the current respective owners.)
1991Schick® introduces the world’s first flexible cartridge razor – Tracer®.
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1991

​Schick® introduces the world’s first flexible cartridge razor – Tracer®.
1992EVEREADY® introduces Energizer® e, the first AA lithium battery.​
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1992

EVEREADY® introduces Energizer® e2®, the first AA lithium battery.​
1993Schick® and Wilkinson Sword® merge.​​
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1993

Schick® and Wilkinson Sword® merge.​​
1994Playtex® goes public.
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1994

Playtex® goes public.​
1995​Playtex® acquires the Banana Boat® brand.
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1995

​Playtex® acquires the Banana
Boat® Brand​
1996EVEREADY® introduces the company’s first LED lights, offering a squeeze light, compact area/directional light and a bicycle light.
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1996

EVEREADY® introduces the company’s first LED lights, offering a squeeze light, compact area/directional light and a bicycle light.​
1997
1998EVEREADY® celebrates 100 years of portable lighting product leadership.
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1998

EVEREADY® celebrates 100 years of portable lighting product leadership.
1999EVEREADY® scientist, Lew Urry, is honored by having his invention – the first alkaline battery – placed into the Smithsonian National Museum of American History.
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1999

EVEREADY® scientist, Lew Urry,
is honored by having his invention –
the first alkaline battery – placed
into the Smithsonian National Museum of American History.
2000Eveready Battery Company is spun-off from Ralston Purina Company. Energizer Holdings, Inc. is created.

Playtex® acquires Hawaiian Tropic® sun care brands.
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2000

Eveready Battery Company is spun-off from Ralston Purina Company. Energizer Holdings, Inc. is created.​


2000

​Playtex® acquires Hawaiian
Tropic® sun care brands.​
2001​Energizer® introduces the Energizer EZ Change®, a new dispenser for hearing aid batteries.

Energizer partners with Disney to become the exclusive provider of Disney-branded flashlights in the U.S., a partnership that still continues today.
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2001

Energizer® introduces the
Energizer EZ Change®, a new
dispenser for hearing aid batteries.

2001

Energizer® partners with Disney to become the exclusive provider of Disney-branded flashlights in the U.S., a partnership that still continues today.​
2002
2003​Energizer Holdings, Inc. acquires Schick-Wilkinson Sword.

Schick® introduces Intuition®, the first women’s razor that lathers and shaves in one simple step.

Schick introduces the Quattro® razor, raising the bar with four blades and two lubrication strips.
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2003

​Energizer Holdings, Inc. acquires Schick-Wilkinson Sword.

2003

​Schick® introduces the Quattro® razor, raising the bar with four blades and two lubrication strips.

2003

Schick® introduces Intuition®, the first women’s razor that lathers and shaves in one simple step.
2004
2005Schick® introduces Quattro® Power, the first power razor system with four blades.

Schick introduces Quattro for Women®, the first high performance, 4-blade razor designed for the way women shave.​
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2005

​Schick® introduces Quattro® Power, the first power razor system with four blades.

2005

​Schick® introduces Quattro for Women®, the first high performance, 4-blade razor designed for the way women shave.
2006​Energizer® introduces Energi To Go® instant Cell Phone Charger.

Energizer introduces the Weather Ready® line of lighting products.
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2006

​Energizer® introduces Energi To Go® instant Cell Phone Charger.

2006

Energizer® introduces the Weather Ready® line of lighting products.
2007​Energizer Holdings, Inc. acquires Playtex®.

Energizer® introduces Energi To Go® Portable Power for the iPod®.

Energizer introduces a new line of Energizer e Lithium® flashlights.

Schick® introduces the Quattro® Disposable, the world’s first premium four-blade disposable razor for men.

Schick introduces the Quattro for Women®​ Disposable. 
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2007

Energizer Holdings, Inc. acquires Playtex®.

2007

Schick® introduced the Quattro® Disposable, the world’s first premium four-blade disposable razor for men.

2007

Schick® introduces Quattro for Women® Disposable, designed specifically for the way a woman shaves.

2007

Energizer® introduces Energi To Go® Portable Power for the iPod®.

2007

​Energizer® introduces a new line of Energizer e Lithium® flashlights for the extreme outdoor enthusiast.
2008Energizer® partners with Phillips and Techtium to support the introduction of the first hybrid cell phone, allowing users the convenience of battery back-up through a single AAA battery.

Schick® introduces Quattro® Titanium Trimmer, the first razor to shave, edge, and trim with one simple tool.
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2008

Energizer® partners with Phillips and Techtium to introduce of the first hybrid cell phone, the first battery back-up with a single AAA battery.​

2008

​Schick® introduces Quattro® Titanium Trimmer, the first razor to shave, edge, and trim with one simple tool.
2009​Energizer Holdings, Inc. acquires Edge® and Skintimate®, North America’s leading shave prep brands.

Schick® introduces Quattro for Women® TrimStyle, the first women’s razor and waterproof bikini trimmer in one.
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2009

Energizer Holdings, Inc. acquires Edge® and Skintimate®, North America’s leading shave prep brands.

2009

​Schick® introduces Quattro for Women® TrimStyle, the first women’s razor and waterproof bikini trimmer in one.
2010​Schick® introduces Schick Hydro®, the first razor with Skin-Guards and a Gel Reservoir that hydrates skin throughout each shave.
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2010

​Schick® introduces Schick Hydro®, the first razor with Skin-Guards and a Gel Reservoir that hydrates skin throughout each shave.
2011​Energizer Holdings, Inc. acquires American Safety Razor and forms the EPC Private Brands Group.
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2011


​Energizer Holdings, Inc. acquires American Safety Razor and forms the EPC Private Brands Group.
2012
2013

Energizer Holdings, Inc. acquires CAREFREE® liners, STAYFREE® pads, and o.b.® tampons in the U.S., Canada, and the Caribbean.​​

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2013

Energizer Holdings, Inc. acquires CAREFREE® liners, STAYFREE® pads, and o.b.® tampons in the U.S., Canada, and the Caribbean.​​​
2014

Energizer Holdings, Inc. announces intent to separate the Household Products and Personal Care divisions into two independent, publicly traded companies.​​​

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2014

Energizer Holdings, Inc. announces intent to separate the Household Products and Personal Care divisions into two independent, publicly traded companies.​​​​
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